SEO, AEO and GEO for ecommerce brands
SEO and AI search visibility for ecommerce brands
Dravik helps ecommerce and DTC brands get products found on Google search, Google Shopping and in AI shopping answers from ChatGPT, Perplexity and Gemini. We fix product and collection pages, product feeds and structured data, and strengthen the review sources AI engines read. It starts with a $199 fixed-price audit: a 30 minute call plus a written plan.
$199 fixed price, 30 minute call plus a written plan. Full refund if it isn't worth it
What your buyers type and ask
- best waterproof hiking boots for wide feet
- organic cotton crib sheets that fit mini cribs
- ChatGPT, which protein powder brands use third party testing
- [your brand] vs [competitor] which is better
- sustainable activewear brands made in the USA
- gift for coffee lovers under 50 dollars
How buyers search
How people find ecommerce brands now
Shoppers search in two ways. Some type a product type with a detail, like a running vest with bottle pockets, and compare results on Google Shopping. Others ask an AI assistant for the best option for their need and get a short list of brands. In both cases the engines rely on product data they can read cleanly.
Ecommerce sites often bury that data. Collection pages have no text beyond the product grid. Variant URLs create duplicate pages. Product descriptions were copied from the manufacturer or written as brand poetry with no dimensions or materials. The Merchant Center feed has disapproved items nobody has looked at. AI engines cannot recommend what they cannot parse.
What goes wrong
Search and AI visibility problems we see in ecommerce brands
- 01
Product data AI engines cannot use
AI shopping answers favor products with clear specifications: materials, sizes, compatibility, use cases. Descriptions that are only brand voice give the engines nothing concrete. Adding plain, structured facts alongside your copy makes products easier to match to a shopper's question.
- 02
Merchant Center feed errors
Disapproved products, missing GTINs, mismatched prices and missing shipping information keep items out of Google Shopping, including its unpaid product listings. These errors pile up quietly. Fixing the feed is often the fastest way to get more of your catalog in front of shoppers.
- 03
Thin collection pages
Collection pages are where broad product searches land, but many show only a grid of products. A short, useful introduction, clear filters and links to related collections help Google understand what the page is for and give shoppers context.
- 04
Duplicate URLs from variants and filters
Shopify and other platforms can create several URLs for the same product through collections, variants and filter parameters. Without consistent canonical tags, search engines split attention between copies. Cleaning this up concentrates signals on the pages you want to rank.
- 05
Reviews that search engines cannot see
Product reviews loaded by a script after the page renders may be invisible to crawlers, and missing review markup means no star ratings in search. Making genuine reviews readable in the page and marked up properly helps both shoppers and engines.
The business audit
See who Google and ChatGPT recommend instead of you
The audit checks your rankings, runs the questions your buyers ask through the major AI engines, and shows which sources they trust for ecommerce brands.
$199 fixed price, 30 minute call plus a written plan. Full refund if it isn't worth it
Where AI looks
The sources AI engines and Google lean on
For products, Google and AI engines draw on Google Merchant Center data, Amazon listings and reviews, review platforms such as Trustpilot, editorial roundups from publishers like Wirecutter and category blogs, and Reddit threads where shoppers compare products. Your own product schema and reviews feed in as well. Brands present across those sources with consistent product facts give the engines more to recommend.
Where we start
What the audit checks first
The audit checks your Merchant Center diagnostics, how your main products appear in AI shopping answers, and how cleanly your product and collection pages render for crawlers. A typical first fix is clearing feed errors and adding structured product facts to your best sellers, followed by collection page copy for the searches that bring buyers.
- 01The call30 minutes on how your business runs, the tools you use and the growth you are after.
- 02ReconWe study your workflows, your site, your rankings and how AI assistants describe you and your competitors.
- 03The written planA ranked list of what to fix or build first, with a fixed price for anything worth building.
- 04Your callKeep the plan and run it yourself, hand it to your team, or have us build it.
What you own
Everything we build stays on your domain.
- Every page and schema block, published on your site
- Search Console, analytics and profiles in your own accounts
- The buyer prompt set and monthly AI visibility results
- No ranking guarantees, just a monthly report of what changed
Search questions from ecommerce brands
How do products get into ChatGPT shopping answers?
AI assistants pull from product feeds, retailer pages, reviews and editorial sources they can read. Clear product data, accurate structured markup, genuine reviews and mentions in trusted roundups all help. Nobody can guarantee placement, but missing data is the most common reason a product is left out.
Is Shopify bad for SEO?
No, Shopify works well for SEO once a few common issues are handled: duplicate collection URLs, thin collection pages, heavy apps that slow pages down and reviews loaded only by scripts. We check each of these during the $199 fixed-price audit.
Should our Amazon and website product copy be the same?
The core facts should match: materials, sizes, compatibility. The copy itself can differ, since Amazon has its own format and your site can go deeper. Consistent facts help engines trust the information, while unique copy on your site gives it a reason to rank.
How much do SEO and AI search visibility cost for ecommerce brands?
It starts with a $199 business audit: a 30 minute call plus a written plan covering your Google rankings and what AI assistants say about you. If there is work worth doing, you get a fixed price before anything starts.
Keep reading
More on search and AI visibility
Related
Start with recon
Find out where buyers look for you and find a competitor.
Book the audit. You get a written record of how Google and AI assistants treat your business today, and a ranked plan to change it.
- A 30 minute call about how you run
- A written plan ranked by impact
- Yours to keep, even if you never hire us
$199 fixed price, 30 minute call plus a written plan. Full refund if it isn't worth it