SEO, AEO and GEO for manufacturers
SEO and AI search visibility for manufacturers
Dravik helps US manufacturers get found when engineers and purchasing teams search Google or ask AI assistants for a supplier. We build capability, material and industry pages and fix your directory presence. It starts with a $199 fixed-price business audit: a 30 minute call plus a written plan.
$199 fixed price, 30 minute call plus a written plan. Full refund if it isn't worth it
What your buyers type and ask
- CNC machining shop for titanium aerospace parts
- ISO 13485 contract manufacturer for medical devices
- injection molding company in [state] for low volume runs
- sheet metal fabrication vs machining for brackets
- US manufacturer that can make custom enclosures
- how to find a reliable contract manufacturer in the USA
How buyers search
How people find manufacturers now
Industrial buyers search in technical terms: a process, a material, a tolerance, a certification, a quantity range. An engineer looks for a CNC shop that machines titanium for aerospace, or a contract manufacturer with ISO 13485 for medical parts. Manufacturers who describe their capabilities in those terms get found; those with a homepage slideshow do not.
Sourcing research now includes AI assistants. A buyer asks ChatGPT or Perplexity for injection molders in a region who handle medical grade resins, and gets a short list. Those lists come from directories, trade publications and manufacturer pages that state capabilities, equipment and certifications clearly. Most plant websites leave that information in a PDF line card.
What goes wrong
Search and AI visibility problems we see in manufacturers
- 01
Capabilities buried in PDFs
Equipment lists, tolerances, materials and certifications often live in a downloadable line card. Search engines read PDFs poorly, and AI engines rarely cite them. The same information as structured pages on your site is far more likely to be found and quoted.
- 02
One page for every process
A single services page listing machining, fabrication, finishing and assembly cannot rank for any of them. Engineers search for each process and material separately, so each core capability needs its own page with real specifications.
- 03
Industries served without detail
Saying you serve aerospace, medical and defense means little without the certifications, part types and requirements you meet for each. Pages per industry that explain your experience and quality systems help both rankings and buyer confidence.
- 04
Weak or outdated directory listings
Industrial buyers use Thomasnet, MFG.com and trade association directories. Outdated listings with old capabilities or contact details send traffic to the wrong place and give AI engines mixed signals about what you do.
- 05
No answers to engineering questions
Engineers search questions like the difference between two processes, design tips for a part, or which material suits an application. Manufacturers who publish clear answers become a trusted source and get cited when buyers research before they request a quote.
The business audit
See who Google and ChatGPT recommend instead of you
The audit checks your rankings, runs the questions your buyers ask through the major AI engines, and shows which sources they trust for manufacturers.
$199 fixed price, 30 minute call plus a written plan. Full refund if it isn't worth it
Where AI looks
The sources AI engines and Google lean on
For industrial sourcing, search and AI engines lean on Thomasnet, MFG.com, Kompass, trade association directories, certification registries, and publications like Modern Machine Shop and Manufacturing.net. LinkedIn company pages and Google Business Profiles also feed the picture. Your capabilities, certifications and locations need to match across those, and your site should give the deepest, clearest version.
Where we start
What the audit checks first
The audit reviews how your capabilities, materials and certifications appear on your site and in directories, then asks AI assistants for suppliers like you in your categories. A typical first fix is turning the line card into individual capability pages and updating your Thomasnet and association listings to match.
- 01The call30 minutes on how your business runs, the tools you use and the growth you are after.
- 02ReconWe study your workflows, your site, your rankings and how AI assistants describe you and your competitors.
- 03The written planA ranked list of what to fix or build first, with a fixed price for anything worth building.
- 04Your callKeep the plan and run it yourself, hand it to your team, or have us build it.
What you own
Everything we build stays on your domain.
- Every page and schema block, published on your site
- Search Console, analytics and profiles in your own accounts
- The buyer prompt set and monthly AI visibility results
- No ranking guarantees, just a monthly report of what changed
Search questions from manufacturers
Do engineers actually find suppliers through Google?
Many do, alongside directories and referrals. They search for specific processes, materials and certifications, so pages that describe those in detail are how a manufacturer gets on the shortlist.
Should we publish our equipment list?
Usually yes. Equipment, work envelope and tolerance details help engineers judge fit quickly and give search engines specific terms to match. If something is confidential, we leave it out.
Is Thomasnet enough on its own?
It helps, but it should point to a site that explains more. AI assistants and Google look at several sources, and your own site is the one you fully control.
How do we start?
Book the $199 fixed-price business audit: a 30 minute call plus a written plan covering your site, directory listings and AI visibility for your categories.
How much do SEO and AI search visibility cost for manufacturers?
It starts with a $199 business audit: a 30 minute call plus a written plan covering your Google rankings and what AI assistants say about you. If there is work worth doing, you get a fixed price before anything starts.
Keep reading
More on search and AI visibility
Related
Start with recon
Find out where buyers look for you and find a competitor.
Book the audit. You get a written record of how Google and AI assistants treat your business today, and a ranked plan to change it.
- A 30 minute call about how you run
- A written plan ranked by impact
- Yours to keep, even if you never hire us
$199 fixed price, 30 minute call plus a written plan. Full refund if it isn't worth it